Privacy Policy

What data this site collects, why, and what rights you have over it.

Last updated: 7 September 2026

1. Who we are

BetLabel Kenya operates https://betlabel-ke.com, an independent information website about betting for readers in Kenya. For questions about this policy, contact editor@betlabel-ke.com.

2. What we collect

This is an informational site. We do not require an account and we do not sell anything directly.

Information you give us

• Your email address and message content, if you contact us. Used only to reply and to act on corrections.

Information collected automatically

• Standard server and analytics data: IP address, browser type, device type, referring page, pages viewed, and time of visit.
• Cookie and similar identifiers, where used. See our cookie policy.

What we never collect

• Betting account credentials of any kind
• M-PESA PINs, card numbers or bank details
• Identity documents
• Payment information — we take no payments from readers

3. Why we process it

• To operate the site and deliver pages reliably and securely.
• To understand how the site is used, in aggregate, so we can improve it.
• To respond to enquiries you send us.
• To attribute affiliate referrals, which is how the site is funded.
• To meet legal obligations, including age-restriction requirements.

Where consent is the basis for processing — such as non-essential cookies — you may withdraw it at any time.

4. Affiliate links and tracking

When you click a commercial link on this site you are taken to a third-party operator, usually through an affiliate tracking service. That service and the operator may set their own identifiers to attribute the referral.

Once you leave this site, the destination's own privacy policy applies, not ours. We do not receive your betting account details, your identity documents, your balance or your betting activity. We may receive aggregated reporting about referrals.

Full affiliate disclosure →

5. Sharing

We do not sell personal data. Data may be shared with:

• Hosting and content delivery providers that serve the site.
• Analytics providers, where used, to produce aggregate usage reporting.
• Affiliate networks, for referral attribution.
• Authorities, where required by law.

6. International transfers

Service providers may process data outside Kenya. Where that happens, transfers should be made under appropriate safeguards consistent with the Data Protection Act, 2019.

7. Retention

• Email correspondence: retained while needed to handle your enquiry and any follow-up.
• Analytics data: retained in aggregate for a limited period set in the analytics tool.
• Cookies: expire according to the periods listed in our cookie policy.

8. Your rights

Under the Kenyan Data Protection Act, 2019 you have the right to:

• Be informed of how your data is used
• Access the personal data we hold about you
• Have inaccurate data corrected
• Request deletion of your data
• Object to processing, including for direct marketing
• Request restriction of processing
• Withdraw consent where consent is the basis for processing
• Lodge a complaint with the Office of the Data Protection Commissioner

To exercise any of these, contact editor@betlabel-ke.com.

9. Security

We apply reasonable technical and organisational measures to protect data, including serving the site over HTTPS. No method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

10. Children

This site is intended for adults aged 18 and over and contains information about gambling. It is not directed at children, and we do not knowingly collect data from anyone under 18. If you believe a child has provided us with personal data, contact us and we will delete it.

11. Changes

We may update this policy. Material changes will be reflected in the "last updated" date at the top of this page.

12. Contact

Questions about this policy: editor@betlabel-ke.com. You may also complain to the Office of the Data Protection Commissioner in Kenya.